The Anatomy of Restaurant Expenses
Restaurant costs typically fall into four main categories, each requiring different management strategies. Controlling these expenses is what separates thriving establishments from struggling ones.
Food Costs
28-35% of food revenue
Beverage Costs
20-25% of beverage revenue
Labor Costs
25-35% of total revenue
Other Operating Costs
15-25% of total revenue
Prime Cost (food + beverage + labor) should typically represent 55-65% of total revenue in a healthy restaurant operation.
Cost Control Strategies
Proactive approaches to manage each expense category:
Food Cost Strategies
- Menu Engineering: Highlight high-profit items and adjust portion sizes on low-margin dishes
- Seasonal Purchasing: Build menus around what's in season and plentiful
- Waste Tracking: Implement a waste log to identify problem areas
- Inventory Management: Use the PAR (periodic automatic replacement) system
Beverage Cost Strategies
- Pour Control: Use measured pour spouts and jiggers
- Menu Design: Feature high-margin cocktails and wines
- Inventory Control: Conduct surprise liquor counts
- Supplier Negotiation: Leverage volume discounts
Labor Cost Strategies
- Scheduling Software: Match labor to forecasted demand
- Cross-Training: Develop flexible staff who can work multiple positions
- Performance Incentives: Reward productivity and upsell success
- Turnover Reduction: Invest in staff development and retention
Operating Cost Strategies
- Energy Efficiency: LED lighting, ENERGY STAR equipment
- Preventive Maintenance: Regular equipment servicing
- Vendor Audits: Review all recurring services annually
- Technology Adoption: POS systems that reduce administrative work
Remember: Cost control isn't about cutting corners—it's about eliminating waste and inefficiency while maintaining quality standards.
The Cost-Percentage Mindset
Successful restaurateurs think in percentages, not just absolute numbers:
Why Percentages Matter
- Allow comparison across different sales volumes
- Help identify trends over time
- Provide industry benchmarking capability
- Enable menu price adjustments based on cost changes
Key Percentage Formulas
- Food Cost %: (Cost of Food Sold / Food Revenue) × 100
- Beverage Cost %: (Cost of Beverage Sold / Beverage Revenue) × 100
- Labor Cost %: (Total Labor Cost / Total Revenue) × 100
- Prime Cost %: (Food Cost + Beverage Cost + Labor Cost) / Total Revenue × 100
Track these percentages weekly. A 1% reduction in food cost on £1M in annual sales equals £10,000 straight to your bottom line.